Ethan Lazuk
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Hamsterdam Part 47: SEO News Recap from 2/26 to 3/2, 2024
Weekly recap of SEO-related news, tips, and other content shared on social media and beyond from 2/26-3/2, 2024.
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Excerpts from Google’s Anti-Trust Trial Debrief: As an SEO, Here’s What Stood Out to Me from USA v. Google LLC (Document #833)
In February, Google filed a debrief known as “Document #833” after its anti-trust trial (USA v. Google). As an SEO, here are 55 screenshots of excerpts that stood out to me.
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Hamsterdam Part 46: SEO News Recap from 2/19 to 2/25, 2024
Weekly recap of SEO-related news, tips, and other content shared on social media and beyond from 2/19-2/25, 2024.
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“No Obvious Keywords”: How to Approach SEO Content Without a Target Query (Self-Assessment Questions)
If you have “no obvious keywords” to target in your SEO content strategy, try asking yourself these self-assessment questions to find a solution.
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Hamsterdam Part 45: SEO News Recap from 2/12 to 2/18, 2024
Weekly recap of SEO-related news, tips, and other content shared on social media and beyond from 2/12-2/18, 2024.
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10 “Not-So-Obvious” Sources of SEO Content Ideas & Audience Insights (Beyond Keyword Research)
Want to get off the beaten path of SEO content topic ideation? Explore these 10 not-so-obvious sources to find new ideas for audience research.
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Hamsterdam Part 44: SEO News Recap from 2/5 to 2/11, 2024
Weekly recap of SEO-related news, tips, and other content shared on social media and beyond from 2/5-2/11, 2024.
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The First “E” in E-E-A-T: What “Experience” Means for SEO Content
What does Google Search mean when they refer to “experience” in E-E-A-T? Let’s examine it in the context of creating content for users and SEO goals.
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Is Social Media Content Ranking More In Google Search? And Why The Overlap of Social & SEO Matters
SEO strategists and social media specialists haven’t always worked in tandem, but with more visibility of social content in search results today, they must.
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Hamsterdam Part 43: SEO News Recap from 1/29 to 2/4, 2024
Weekly recap of SEO-related news, tips, and other content shared on social media and beyond from 1/29-2/4 2024.
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All Blurring Into One: How to Choose Content Topics to Meet Business Goals With Your SEO Strategy
Wondering what topics will have SEO value for your brand’s content strategy? Let’s go over how to choose topics for blogging & more based on business goals.
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SEO Tips for Artists: 4 Steps to Help Your Artwork Get More Visibility on Google Search (Based on a Real Client Deliverable)
This guide of SEO tips for artists is based on a real client deliverable and includes four key steps plus related tips to help your website grow on Google.
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Hamsterdam Part 42: SEO News Recap from 1/22 to 1/28, 2024
Weekly recap of SEO-related news, tips, and other content shared on social media and beyond from 1/22-1/28 2024.
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The Basics of Search Engine Optimization for Marketers & Businesses (2024)
Whether you’re new to SEO or looking for a refresher for 2024, this guide is designed to help you be successful when doing or hiring SEO services.
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Up and Down: An SEO’s Investigation into Google Search’s Alleged Spam Problem
If 2023 could be defined by Google’s search rankings volatility, so far 2024 feels like it’s revolved around “SEO spam.” I’ve got a theory as to why.
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Hamsterdam Part 41: SEO News Recap from 1/15 to 1/21, 2024
Weekly recap of SEO-related news, tips, and other content shared on social media and beyond from 1/15-1/21, 2024.
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Hamsterdam Part 40: SEO News Recap from 1/8 to 1/14, 2024
Weekly recap of SEO-related news, tips, and other content shared on social media and beyond from 1/8-1/14, 2024.
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Hamsterdam Part 39: SEO News Recap from 1/1 to 1/7, 2024
Weekly recap of SEO-related news, tips, and other content shared on social media and beyond from 1/1-1/7, 2024.
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How Google’s Perspectives Carousel Can Elevate Your Brand’s SEO Content Strategy
Google’s Perspectives filter and carousel results shows YouTube videos, social media content from TikTok and Instagram, Reddit posts, and other forums or discussion sites. These open higher worlds of opportunity for getting organic visibility for SEO content strategies.
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There May Be Dogs About: How I Restored My Hacked WordPress Site & Recovered Its SEO Value
My WordPress website was hacked and my content lost. Here’s how I recovered its content and rebuilt its lost SEO value.